The Day Jacket is our first real piece of apparel and it was completely designed and produced here, in Seattle. It's a well-made, and simply designed, functional, everyday jacket made from waxed canvas and hemp -- a pragmatic beauty indeed. It came to be over lots of meetings and coffees, field testing, and searching for stolen boxes of buttons.
The sheer number of hours that go into a project like this is astounding, and you might never know it to look at what is ultimately such a simple jacket. So, I thought it imperative to share this photo series documenting the production process of the Day Jacket. I hope you enjoy the set and get a chance to try on a Day Jacket yourself.